What I learned while shedding my “Game Show” hair

After nearly 20 years in the research business, my parents still have no idea what I do for a living. I’ve tried to explain it numerous ways; I run focus groups, I’m a marketing consultant, and I help clients make better decisions are three ways I’ve...

I met a jerk last night

Last night my wife asked me to meet her out for a date night.  The plan was for me to meet her at the restaurant as I was taking the train directly to New Canaan from New York.  Somehow our signals got crossed; I mentioned that my train would get me in around 6:40 and...

Excuse me, I speak movie.

On Thursday night my clients and I were treated to dinner by Blink UX, the owners of the usability lab we were renting to conduct our work. I was sitting across from Bob, my lead client. I think Bob and I get along so well because we have similar senses of humor and...

Not Sleepless in Seattle

Our short Easter Vacation down in Florida came to an end on Tuesday. I flew with the family back to JFK and then they took a car service home while I hopped on a plane to Seattle.  Little did I know I would face a three hour delay at the airport before takeoff.  I...

Coming Home

I am currently in Ft. Lauderdale visiting my parents for Easter.  I feel at home down here because I was born only 15 miles west of here in Plantation, FL.  I loved growing up in south Florida and have many fond memories of a simpler time.  My parents did not always...

Do you shop at a dollar store?

Traveled to Columbus Ohio this week followed by Phoenix Arizona. Some interesting experiences along the way. I was conducting in home interviews amongst hardcore dollar store shoppers. These people tend to have incomes under $40K a year but apparently have enough...